Augmented reality (AR) is the intermix of technology and the physical world. AR functions by creating computer input to enhance the user’s perception of the physical world.
The benefit of AR is that it provides people with an immersive, unique and engaging experience. Influencing people to explore different physical and virtual spaces.
However, AR has the potential problem of being too immersive in which users find it hard to differentiate between reality and augmented.
Furthermore, with users being attracted to new physical spaces due to AR, issues with freedom of expression may arise in a new grey area of policies which real-world and online policies cannot properly cover.